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Two Cents

I’m excited to share the launch of our newsletter, designed to bring fresh insights, big ideas, and future-focused thinking straight to your inbox.

Sailing with Phoenix TikTok Creator
Featured Post

Our Two Cents | Why we're craving slower stories

View on the web Hi there, it's Steph 👋 If you’ve been on TikTok, you’ve probably seen that guy (@sailing_with_phoenix)—the one who quit his job, liquidated his 401k, and is now sailing solo from Oregon to Hawaii. No big crew. No fancy production. Just a guy, his cat, a boat, and the open sea. And yet? Millions of people are glued to his updates. Watching every wave, every meal, every tiny win. Why? Because it’s imperfect. It’s slow. It breathes. In a world of polished content and algorithmic...

Vox Media Year Explained 2025

View on the web Hi there, it's Steph 👋 When we started working with Vox Media on The Year, Explained 2025, we had a hypothesis: AI adoption would be the big story. And sure, it was a major theme. But what really stood out? A growing craving for the real world. Movie theaters are back. Board games are thriving. Cooking family recipes? A whole cross-generational thing. After years of everything shifting online, people just want to touch stuff again. That’s the thing about research... you should...

trends start small and visually increase

View on the web Quick Note: Welcome to Two Cents' newsletter. We're here to bring you fresh insights on research, market trends, and future-forward thinking. Not your thing? No worries, you can unsubscribe anytime. Hi there, it's Steph 👋 If you’re receiving this, it means you’re part of the Two Cents ecosystem. You’ve worked with us, talked with us, or shared feedback that’s helped shape where we’re headed. After a couple of years of deep dives, big questions, and brainstorming with some of...